In an educative and interactive interview with one of
University of Ibadan Student entrepreneur and member of winning team #TeamValue
of the Nigerian Campus Enterprise Challenge... Meet freelance photographer (Capitol
Media) AYOdele Michael Dada. He is
indeed a boss...
BOLAJI: Oga Ay... I hail oooo
AYO: Sir BOLAJI:... I salute u sir!
BOLAJI: Lol... Let's get straight to biz...
I have a few questions especially as regards your Nigerian Campus
Enterprise Challenge... Your experience running the lounge.
Is there really a
Market for coffee culture in the University of Ibadan?
AYO: There's a huge market for coffee
culture in UI...But satisfying this market is something that was beyond
teamvalue...
BOLAJI: Wow... So demands wey surpassed
supply interesting.
BOLAJI: What were d
challenges you experienced as a student working as a student staff and
employer....
AYO: Enough challenges...
Number one. No lecturer cares if u r into business...miss his
class or test and u r toast... Number two. Ur employers don't care u are a
student. Loose productivity and u r toast.
BOLAJI: Lmaoooo.,., DAT 1 na confam
AYO: Coupled with battling terrible
customers...thank God for God and customer service. The lounge could have been
razed already...
BOLAJI: Huh!!! Razed as in???
AYO: Burnt...by angry customers...lol
BOLAJI: Hahaaaa..!!!
BOLAJI: Do u think
something of sort can be replicated
AYO: It can be replicated if the
challenges we faced are addressed...it's a cool experience.
BOLAJI: So aw would u suggest such challenges
cud be addressed...
AYO: Challenges could be addressed only
if the organizers sit on a round table to plan with team value on the
operations of the lounge. I believe we know the UI market better than anyone in
UI (kash excluded)
BOLAJI: What were your stat... Estimated monthly revenue and expenses... And aw
did u Marketing channels?
AYO: Estimated revenue/month was around
50k; Peak months tho. Expenses were relative to whether we had light or not...We
got ice sometimes...Total expenses could average as much as 40k during bad
months....
BOLAJI: 40k expenses!!! wat took the bulk of
your expenses
AYO: Transportation, ice and the
reduction in the profit margin...It's unclear which exactly right now...All
came at the same time (9ija Factors).No light, increase in dollar rate and a ripple
effect in transportation. They all affected the business
BOLAJI: And your coffee
supplies?
AYO: Coffee supplies...asin?
.BOLAJI: awesome!!!
I mean u got the coffee product from Nescafe at a price yh!!!!?
AYO: Yea...we got all our coffee from Nescafe
at charges...
BOLAJI: Hmmm...I wanna understand something...
Ur sales as against ur revenue
AYO: Almost a match. Because of high
cost. Expenses rather
BOLAJI: And your highest sales figure?
AYO: 208
BOLAJI: Mhen!!!...208cups... Month or day?
AYO: Day. We hit over 200 cups about
three times
BOLAJI: Baba na u guys ooo,
AYO: Abeg! Whyner!
BOLAJI: Wat did u think
about your operations time? Perfect or should
have been more
AYO: Perfect! 8 to 6 Perfect…7 o clock
would not have worked... Too much effort for little...
BOLAJI: hmmm… This question... What can u say
about a restaurant and café (Full services cafe & restaurant?)
AYO: That would be awesome...But wat
kinda food will they serve?
BOLAJI: Breakfast lunch and dinner. Something
light and fast, Something easy and could be eaten on the go..
AYO: That will be catering to two different
audiences tho...Cos coffee goes with light food...Preferably snacks...
BOLAJI: Hmm...I’m actually thinking from the
point of profitability
AYO: hmm… Dealing in both must be such
that one does not suffer over the other. So for coffee...there must be
something goes with it. say sandwiches. Then call it something like coffee
special
BOLAJI: Not compulsorily sandwich right?
AYO: Yea...not compulsorily...just a
suggestion
BOLAJI: what if the food goes on
demand...that is, if a customer decides to eat
AYO: Okey!!!... So the food is only on
demand. Alright...
BOLAJI: Yah... On demand. My point is a cafe
that also offers flexible working space for the mobile workers or students
AYO: People want to munch on something
as they wait for their coffee to get a little colder... that is why coffee
sells better when accompanied with something.
BOLAJI: I understand.... Your lounge is the
perfect example... Of a good flexible working space.
AYO: Hmmm... So...the addition is
food...On demand…Perfecto!
If the location is superb and operations are effective it's
an idea that can be very profitable...
BOLAJI: Hmmm that another Idea for many of us
and a market we can explore. Hmm I should work on that o…hhahaaa..lol.
Thanks for the opportunity AYO... I appreciate.... The interview was indeed educating
AYO: Ok...cool!!! No wahala...
BOLAJI: BABA I SALUTE....
AYO: you are welcome...
#EnterpriseConvo #WSC #NCEC #Studpreneur #foundersconner
#businesscasual